The story board is the very first item that must be created. It becomes the map all departments use when designing a new website. It sets the hierarchy and sub category. Creating new graphics for a web website is a separate system than what our printing department uses. The only thing similar is how we start the process without templates of any kind. Web design starts with a basic layout as a full page or frame website.
Then navigation buttons are created to have a design consistency of what the owner wants to convey to his or her perspective prospects. The most important design feature is focusing on what the web website graphics and content is conveying to the viewer. Our design team also picks the type of font, size and color of the links. We set the load time for the index page to start under a specified time.
Photos taken by our photography team are usually taken at a high resolution to ensure the highest quality before the optimization process begins. Images supplied by the customer can be enhanced in most cases if needed.
However some photos are unusable and will be rejected by CBC. We crop and reduce the image size. Then we enhance the image where needed and finally we optimize the image & photo to a smaller file size. This procedure decreases the time it takes for your image to load. Other dynamics of the page like sound are also done here. Once the basic layout is set in place we upload it to the Internet lab and take it for a spin.
The reason we do this test is to locate any bugs, check browser compatibility, loading time, link validity, spelling and html compatibility. We also check the look and feel of the website on a 15", 17", 19" or larger monitor including all mobile devices.
The web site's functionality is checked for loading time at various baud speeds including the overall performance. Then we present it to our client for approval and last minute changes, before the final steps are completed. The important things like META Tags are put in so people can find the website using search engines. We add the description content, title, keywords and a classification along with other important meta tags.